Become a Partner

WHO ARE WE?

We are BONTOY

We find toys from around the world that you'll want to own. We bring them to Ukraine — and make them available in stores across the country.

2013

Back in 2013, we discovered Djeco, and it won our hearts for good — this was something we just had to share. Our first brand was already selling before we even had an office. In 2014, we'd hop into an old Škoda and drive Djeco toys across Ukraine, making new friends in the market along the way.

2014

And then… Boom! Starting in 2014, Rainbow Loom bands took the market by storm, and BONTOY stepped out of its comfort zone, expanding its range. We were joined by Upixel, Infantino, Ravensburger, TY…

2018

Since 2018, we've been shaping our own philosophy and setting our own goals. We became the fastest-moving company on the market. Today, BONTOY is a team of over 100 people, with a portfolio of more than 30 global brands. And now we rank among the TOP-5 suppliers of children's products in Ukraine.

Today, Bontoy is:

A TOP-5 supplier of children's products in Ukraine
A team of over 100 professionals who care about every customer
A portfolio of more than 30 global brands we officially represent
And also — fun, humor, inner energy, and love for what we do

Brands we're building the market with

What we're proud of

We're not just a toy distributor. We build brands, launch trends, and create communities.

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Partnership that helps you grow

We don't just supply toys. We help them sell. We bring in global trends, curate assortments to match your format, support product launches with marketing, and grow sales together.

Relevant assortment

Global brands, trending new arrivals, and categories that matter to customers right now.

Reliable supply

We plan inventory and keep key assortment in stock for our partners.

Flexible partnership terms

We offer different business formats — from wholesale supply to national retail chains.

Marketing support

Content, influencers, digital, POSM. Brand zones, special projects, and content that build demand for the category.

Sales support

We help with assortment planning, new product launches, team training, and category development.

Partnership built to last

We build relationships that go beyond a single delivery. We value our partners, respond quickly, and solve things together with ease.

From the first delivery —
to steady sell-out.

  1. Brand
  2. Assortment
  3. Delivery
  4. Shelf
  5. Promotion
  6. Sale
  7. Reorder

Looking for brands worth putting on the shelf?

30+ global brands, a relevant assortment, marketing support, and a team that helps grow your sales.

Want to create trends together with us?

We're always happy to welcome talented people who love ideas, a fast pace, modern brands, and want to build projects they can be proud of.

View open positions